Let's get into it.
Featured workflow
Warm calling is the most underrated outbound move in 2026.
We booked 3 demos in an hour of dialing once we implemented this playbook.
Two things make it work: parallel dialing through Nooks and warm signals.
Here's how it works:
Pull warm leads from multiple sources including website visitors, LinkedIn connections, and inbound forms.
Funnel everything in Clay, dedupe, and enrich.
Qualify with Claygent based on ICP fit.
Score and tier accounts with Clay formulas.
Enroll Tier 1 in a calling sequence every 2-3 days, tasks flow into Nooks.
Use Nooks AI to build account plans before Tier 1 calls.
Which AI tool you should look into
If you use Claude Code, Cursor, or any AI agent that needs to search the web, the tool doing the searching in the background is a search API.
Exa is an AI-native one, built specifically for how LLMs use search: semantic (by meaning, not keywords) and structured for AI consumption instead of humans clicking links.
Exa lets you:
Search the web by concept and meaning, not just keyword matches
Pull clean Markdown from any URL with the live scraper API
Run parallel deep research tasks that combine info from multiple sources autonomously
Search a pre-indexed database of 1B+ people, 50M+ companies, and 100M+ research papers with Websets
Plug directly into Claude Code and Cursor through the native MCP server
Save up to 94% on token costs by condensing bloated web pages into highlights before feeding them to the LLM
→ Try Exa
What GTM resource we found useful
We just published a breakdown of the 9 B2B growth systems that actually work in 2026, based on running GTM for 250+ companies.
Each system fits a different type of company depending on ACV, sales cycle, and where your buyers spend their time.
The 9 motions are:
Automated Outbound
Product-Led Growth (PLG)
Manual Outbound / Cold Calling
ABM
Community / Partner Led
Paid Media
SEO / AEO
Social Content
Events
AI news of the week
Clay just launched their API and CLI, which means you can now run Clay directly from Claude Code, Cursor, or Codex.
No more bouncing between the Clay UI and your coding agent every five seconds. You can search Clay data, run functions, and create or edit Workflows from your terminal.
A few things to know:
Available for everyone on new and legacy plans.
Works inside any AI coding agent that supports plugins (Claude Code, Cursor, Codex).
Full API reference and developer docs are at developers.clay.com
That's a wrap for this week.
What part of your GTM feels hardest to manage right now?
Hit reply and let us know. We'll break it down in a future newsletter.